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VIRTUAL Coffee Talk: Database and CRM Migrations

June 13, 2024 9:00 AM - 10:30 AM (EDT)

Description

Join DMAW for an exclusive virtual small group session, accommodating up to 25 participants, to explore Database and CRM Migrations – the good, the bad, the ugly, and the best practices!


Are you considering a database or CRM migration, or curious about how to approach this often-fraught topic? In this engaging conversation, you'll gain insights into:

  • Best Practices and Avoiding Common Pitfalls: The five essential keys to a successful assessment and migration
  • Assessing Your System Needs: How to figure out what you need, identify, and gather all your stakeholders, and conduct an RFP
  • Migrating to a new System: How to plan and execute a smooth migration – on time and on budget (it can be done!)
  • Optimizing the New System: Ensure you're meeting (or exceeding!) your goals, keeping track of enhancements, and partnering with your client team

Don't miss out – reserve your spot today as space is limited!



Hosted by: Mikaela King 


Mikaela King (she/her) is an industry-recognized nonprofit fundraiser and fundraising operations leader with an award-winning track record in building and growing integrated fundraising, advocacy, and engagement programs for a wide variety of nonprofit organizations. With twenty-five years of experience in digital marketing, direct mail, telemarketing, (c)4 advocacy, midlevel and monthly giving programs, as well as the supporting data, systems, and analytics infrastructure, Mikaela has been privileged to work with a variety of nonprofits including Sierra Club, National Geographic Society, Defenders of Wildlife, Toys for Tots, Mothers Against Drunk Driving, Wounded Warrior Project, Disabled American Veterans, American Heart Association and the U.S. Olympic Committee. Mikaela King has also served on the DMAW Board of Directors since 2011 and was DMAW's Board President in 2018.



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Media Release: By registering, you grant the Direct Marketing Association of Washington permission to photograph, video/audio record, and use your image and likeness in DMAW publications, promotions, and other media. You understand that DMAW has exclusive rights to these visual and audio recordings.

Photographs, videos, and recordings may be taken at the event for use on the DMAW website, print collateral, press, future marketing materials, and social media. By attending this event, you consent to DMAW photographing, taking video, and using your image and likeness.

If you prefer not to have your information shared, please opt out by submitting a written request to programs@dmaw.org.

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Contact Information

Direct Marketing Association of Washington (DMAW)
Name: Angelica Sullivan
Phone: (703) 689-3629
Email: angelica@dmaw.org
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