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How Do You Find a Mid-Level Donor Before They Become One?

October 14, 2026 12:00 PM - 1:00 PM (EDT)

Description

Organizations often recognize a mid-level donor only after they have reached a specific giving threshold. But what if you could identify these donors earlier and engage them before they ever make a mid-level gift?

Join fundraising leaders from No Kid Hungry and Save the Children as they explore how donor data, giving behaviors, and predictive insights can help uncover tomorrow's most valuable supporters today. Through real-world examples and campaign experiences, these nonprofit organizations will share how they identify high-potential donors, build meaningful engagement strategies, and create pathways that accelerate donor growth and long-term value.

Attendees will gain practical insights into the indicators that signal future mid-level giving, how to prioritize cultivation efforts, and ways to use data-driven approaches to strengthen donor relationships before major giving milestones occur.

Key Takeaways:

Identify
donor behaviors and characteristics that predict future mid-level giving

Learn
how leading nonprofits use data and analytics to uncover high-potential supporters earlier in their donor journey

Explore
engagement strategies that help convert emerging donors into long-term, higher-value contributors

 Understand
how proactive donor development can improve retention, lifetime value, and fundraising performance

Meet The Panel:

Charity Haines, Director, Annual Giving and Stewardship, No Kid Hungry
Chelsea Rominiecki, Senior Director of Mid-Level Supporter, Save the Children
Jennifer Garbiso, Senior Director, Epsilon
Katie Valvo, Vice President of Client Leads, Epsilon

REGISTER TODAY!

If you can't attend, be sure to register anyway, so you can receive the recording after the webinar ends!


Location

Virtual - Zoom Meeting

Zoom link will be provided in the confirmation email.

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Contact Information

Direct Marketing Association of Washington (DMAW)
Name: DMAW Membership
Email: membership@dmaw.org
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